Social Media.
When a potential customer discovers your brand, we want their first impression to be a good one. Social media meets your audience where they are and opens the door for a more personal connection with your brand. From generating awareness and interest, to engaging in meaningful conversation, we position your brand for success and long lasting relationships.
Our social team understands the importance of establishing a multifaceted social media presence. We can help you build strong relationships and boost consumer engagement through relevant and memorable content. We’re passionate about communicating your brand’s message in a creative, innovative, and effective way. We believe in the power of engaging the right audience through strategy, social storytelling, creative content, influencer marketing, and social media advertising.The Process.
Communications Audit
To ensure that every stage of your brand’s social media presence is rooted in research, we begin by auditing your current social landscape. Through this process, we'll dive deep into your goals, current channel analysis, current communications tactics, target audience, and get to know your competitors.Strategy
We use the detailed research included in our social media audit to develop a content strategy that's best aligned with your brand’s identity, established business goals, and target audience. We'll outline both written and visual content opportunities for your brand through recommendations for professional photography, graphic design, copywriting, custom hashtags, and more. The outcome? A personalized playbook that will guide your social media presence through a strategy designed with real results in mind.Content Creation
We create timely, strategic, thumb-stopping, and compelling content that is catered to your target audience. In today’s crowded social media landscape, we understand that your content needs to cut through the clutter and deliver concise messages and ideas that your audience finds purposeful, relevant, engaging, and on brand.Advertising & Promotion
We want the content we create to work hard for you. Our team develops customized social media ad strategies based on the channels and platforms that are the most relevant to your brand's goals. We narrow down your target audience and consistently optimize our strategies to ensure your message is hitting the right people, at the right time.Reporting
Our Comprehensive Social Media Reporting & Analytics service provides actionable insights designed to maximize the value of your social engagements. Reports can be customized to your specific needs and will allow us to closely track performance and trends, uncover meaningful insights, track competitor performance, discover what resonates with your customers and measure detailed ROI on your social advertising budget.
Case Study: Horse Soldier
Telling the story of America’s War Heroes.
