Brand Naming
Brand Identity
Brand Evolution
Photography
Social Media
Public Relations
Web Design
Food quality, health, and family are at the core of this restaurant’s values and it’s what makes it so different from the others in its category. When commencing the brand design for Greenstock, we knew we had to celebrate the food quality and seasonality, the chef-driven operations and the sophistication of this new ‘salad bar’. Our color palette of off-white and shades of green, created a refined, simplistic look. The asset system we created added a bit of playfulness to this sophisticated brand.